The New Frontier Awaits
Build Your Brand in the Wild West
See What We’re Made Of
Showcasing the Spirit of the West
Ten Gallon Talk brings the heart of the West to life through a blend of digital media, Modern Cowboy – a premium print magazine, and stories that speak to the soul of the cowboy lifestyle. From sponsoring rodeo athletes to partnering with content creators, we connect brands with a community that lives and breathes the Western way. Whether you’re looking to advertise or forge a lasting partnership, Ten Gallon Talk offers a platform that’s as bold, timeless, and wide open as the frontier itself.
Partnership Opportunities
Rob Lang
robert@tengallontalk.com
Get the Lay of the Land
View our Media Kit
The Trail Markers
Digital Advertising Specs
1. Designing
These are the sizes for web ads:
- Block Ad – 300px wide and 250px high, at 150ppi
- Mobile Tower Ad – 300px wide and 480 px high, at 150ppi
- Desktop Banner Ad – 970px wide and 90px high, at 150ppi
- Pushdown Ad – 1100px wide and 200px high, at 150ppi
2. Proofing
- Is the ad internally approved by all necessary parties?
- Is the link live, accurate and does it include tracking info if necessary? (How to Create Trackable Link)
3. Exporting
Compress and save the original design for web and devices. Accepted files include: .jpg, .gif, .png. Please try to keep your file size as small as possible.
Name your file as follows:
[WebsiteName]-[AdvertiserName]-web.jpg
Ex: TenGallonTalk-PeetsTires-web.jpg
4. Submitting
- tracking link if necessary
- approved and accurate artwork
- company contact information
The Trail Markers
Print Advertising Specs
1. Designing
There are several ad sizes for this publication. Download the appropriate template to use in Adobe InDesign, or use the images and guides at the bottom of this page to build your ad.
2. Proofing
- Is the ad internally approved by all necessary parties?
- Run a preflight check on the completed design using the profile embedded in the template file.
- Are all of the images high-resolution (at least 300dpi)?
- Does the design include the required bleed (extend beyond the edges of the page)?
- Are all of the important elements (type, logos and borders) at least .5″ away from the sides of the page?
3. Exporting
Export the original design file as a press-ready PDF. To ensure this is done correctly, download and install the “AEEngine.joboptions” file. Then use it to create the PDF in Adobe InDesign.
Name your PDF as follow:
[PublicationName]-[AdvertiserName]-[AdSize].pdf
Ex: TGT-PeetsTires-1pg.pdf
4. Submitting
After you have worked through your own preflight process to ensure everything is approved and press-ready, please upload the ad and provide the necessary contact information here: